Whether you agree with war or not, one thing is for sure, the selfless duties of the troops shouldn't go unnoticed; the 50 Back beer gives 50% of its profits to veteran support charities across the United States of America.
Paige Haley and Kimberly Rogers are the founders of 50 Back. They created the beer as a very kind way to thank to the American troops. The smart marketing behind combining a premium beer with a patriotic cause allows this company to speak to a wide variety of people. 50 Back is committed to bettering the lives of veterans, troops and their families through such a difficult time.
Contact Information
50 Back website
50 Back Twitter
50 Back Facebook
Patriotic Gratitude Beers
The 50 Back Beer Company Donates Profits to Veteran Support Charities
Trend Themes
1. Patriotic Giving - Opportunity for businesses to integrate charitable giving into their products or services, appealing to a wide range of consumers.
2. Cause Marketing - Opportunity to market products or services by aligning with a social or patriotic cause, creating a positive brand image.
3. Supporting Veterans - Rising trend of businesses focusing on supporting veterans and their families, addressing social responsibility and gaining consumer loyalty.
Industry Implications
1. Craft Beer - Craft beer industry can adopt the model of donating profits to charities, appealing to socially conscious consumers.
2. Non-profit - Non-profit organizations that support veterans can explore partnerships with businesses that incorporate charitable giving into their products or services.
3. Marketing and Advertising - Marketing and advertising agencies can help businesses develop cause marketing strategies to enhance their brand and connect with consumers.