Trend Hunter has featured some very nerdy yet awesome Lego trends, but this video is one of my favourites as it is just plain silly. I am not sure where they got the idea or more importantly, where they got five million Lego bricks. I wonder if it's seeded to promote the Indiana Jones Lego.
The new Lego structure in question is a giant boulder made of 5,000,000 Lego bricks which are rolled down a hill after being pushed by someone dressed like Indiana Jones. Watch the video and enjoy some rough and tumble with Lego!
Boulders Made of 5 Million Lego Bricks
Indiana Jones Lego Promotion?
Trend Themes
1. Giant Lego Structures - Disruptive innovation opportunity: Create large-scale Lego structures for promotional events or interactive exhibits.
2. Nerdy Lego Trends - Disruptive innovation opportunity: Develop unique and quirky Lego creations to engage niche markets.
3. Promotional Seeding - Disruptive innovation opportunity: Implement strategic promotional seeding techniques to generate buzz and intrigue for products or brands.
Industry Implications
1. Marketing and Advertising - Disruptive innovation opportunity: Explore unconventional methods of marketing and advertising to captivate target audiences.
2. Entertainment and Events - Disruptive innovation opportunity: Integrate interactive Lego experiences into entertainment venues or special events.
3. Toy Manufacturing - Disruptive innovation opportunity: Experiment with novel Lego designs and collaborations to continually captivate consumers in the toy industry.