New Balance continues to grow its 2002r Suede pack with the latest blue suede colorway update to join the roster. The classic sneaker model is made from a blend of both mesh and suede materials throughout the shoe's upper. It has the N logo on the lateral side of the sneaker.
The heel sections apply grey detailing in leather materials for a textural contrast against the royal blue suede base foundation. The grey can also be seen by the dual tonal midsole as it all sits on top of a black rubber outsole foundation. Additionally, on the lateral side of the shoe is a touch of branding that reads miniature "2002r" in a light palette.
Blue Suede Lifestyle Footwear
Another Tonal Design Joins the New Balance 2002r Suede Pack
Trend Themes
1. Suede Lifestyle Footwear - Opportunity for disruptive innovation in athleisure clothing and accessories market.
2. Tonal Design Footwear - Opportunity for disruptive innovation in the fashion and style market.
3. Material Blend Sneakers - Opportunity for disruptive innovation in the sports and outdoor gear market.
Industry Implications
1. Athleisure Clothing and Accessories - A growing market that values comfort and style, presenting opportunities for new and unique footwear products.
2. Fashion and Style - A dynamic and trend-conscious industry that can benefit from futuristic footwear designs and functional features.
3. Sports and Outdoor Gear - An industry that can innovate with practical and aesthetic features for sneakers, presenting opportunities for evolving and evergreen footwear designs.