Luxury fashion house Givenchy joins forces with Disney once again and this time around, the strong duo delivers the 101 Dalmatians capsule for the season. It is designed with inspiration that captures the element of love and loyalty, showcasing Pongo, Perdita, and their beloved puppies from the animated Disney film that launched back in 1961. This marks the second time that the two are joining forces with a spotlight on custom animations that are created by Walt Disney Animation Studios with a playful appearance by Kate Moss.
Givenchy talks about the new range, "The animation culminates at Givenchy on the Avenue George V where the dalmatians, accompanied by Matthew M. Williams and supermodel Kate Moss, admire the collection display in the store windows. Their moment of bliss is briefly interrupted by a surprise appearance from the notorious, Cruella De Vil, but she quickly flees after Pongo and Perdita stand their ground with a protective growl,"
Animation-Themed Luxe Fashion Capsules
Givenchy & Disney Join on the 101 Dalmatians Capsule
Trend Themes
1. Animation-themed Luxury Fashion Capsules - More luxury fashion brands will collaborate with animation studios to create unique fashion capsules that feature animated characters.
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3. Cross-industry Collaborations in Fashion - Luxury fashion brands will increasingly collaborate with companies from different industries, such as animation studios, to create unique and innovative product offerings.
Industry Implications
1. Luxury Fashion - Luxury fashion brands can collaborate with animation studios to create unique fashion capsules that appeal to younger audiences and increase their brand recognition.
2. Animation Studios - Animation studios can collaborate with luxury fashion brands to expand their brand reach and create new revenue streams through product collaborations.
3. Advertising and Marketing - Advertising and marketing agencies can partner with luxury fashion brands to incorporate custom animations created by animation studios in their campaigns to create unique user experiences and increase brand exposure.