Unreal Co.'s Vegan Fried Chicken is Conveniently Frozen
Jana Pijak — May 30, 2019 — Lifestyle
References: unrealco.au
Unreal Co.’s Fried Chick’n Pieces are a vegan fried chicken alternative that is both diet-friendly and easy to prepare. The breaded, meatless chicken pieces can be grilled, fried or baked and are rich source of both protein and fibre.
In addition to being completely plant-based, these vegan fried chicken strips are gluten-free as an added bonus. This diet-friendly poultry substitute is part of Unreal Co.'s vast chicken-inspired range. It includes a ready-to-prep and hearty Chick'n Schnitzel, bite-sized Chick’n Nuggets, and its summer-ready Chick’n Burger which is ideal for vegan-friendly barbecues.
As more consumers choose a plant-based diet -- whether for dietary reasons or due to its sustainable benefits -- food brands are re-imagining classic meat dishes with healthier substitutes that don't compromise flavor.
In addition to being completely plant-based, these vegan fried chicken strips are gluten-free as an added bonus. This diet-friendly poultry substitute is part of Unreal Co.'s vast chicken-inspired range. It includes a ready-to-prep and hearty Chick'n Schnitzel, bite-sized Chick’n Nuggets, and its summer-ready Chick’n Burger which is ideal for vegan-friendly barbecues.
As more consumers choose a plant-based diet -- whether for dietary reasons or due to its sustainable benefits -- food brands are re-imagining classic meat dishes with healthier substitutes that don't compromise flavor.
Trend Themes
1. Plant-based Meat Alternatives - The rise in plant-based diets is driving the demand for innovative meat substitutes that offer the same taste and texture as traditional meat products.
2. Convenient Frozen Meals - The growing preference for convenient and ready-to-cook meals presents opportunities for companies to develop and market frozen plant-based chicken options that provide ease and convenience for consumers.
3. Healthier Fast Food Options - The increasing focus on health and wellness is leading to a demand for healthier alternatives to traditionally indulgent fast food items, such as plant-based fried chicken, which can cater to the growing number of health-conscious consumers.
Industry Implications
1. Plant-based Meat Industry - The plant-based meat industry has the opportunity to innovate and expand its product offerings, catering to the rising demand for vegan chicken substitutes and creating new varieties to suit different consumer preferences.
2. Frozen Food Industry - The frozen food industry can capitalize on the popularity of plant-based diets by developing a wide range of frozen, ready-to-cook plant-based chicken products that provide convenience and variety for consumers.
3. Fast Food Industry - Fast food chains and restaurants have the potential to create disruptive innovation by incorporating plant-based fried chicken options into their menu, attracting health-conscious consumers and tapping into the growing market of plant-based foods.
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