Jana Pijak
SVP of Insights & Content
Toronto, Ontario · Member since Sep 2011
16.5KPublished Articles
23.2MArticle Views
Jana Pijak is SVP of Insights & Content at Trend Hunter, where she leads research-driven storytelling and editorial strategy, including deep-dive research and the Annual Trend Intelligence Report. Over her career, she has published more than 16,000 articles generating over 20 million views. Her interests span beauty, consumer behavior, popular culture and the broader cultural shifts shaping what’s next.
Featured Ideas
Future Festival Black Friday Offer
Preregister Now for Our Exclusive 3-For-1 Flash SaleLimited-Time Sales Events — Flash sales like the 3-for-1 offer create a sense of urgency and exclusivity, disrupting traditional ticketing strategies by boosting early commitment.
Large Format Tablets
KTC's 25‑Inch Android Display Features a Built‑In Stand And Android 14Home Entertainment Evolution — The integration of large-format Android tablets as multimedia hubs in homes represents a shift in home entertainment, blending traditional computing with novel, immersive experiences.
Jewelry Advent Calendars
Pandora’s 2026 Advent Calendar Features 12 Bold PiecesCollectible Advent Gifting — Seasonal countdown formats are evolving into curated collectible experiences that extend product relevance beyond a single holiday moment.
Functional All-Weather Footwear
This SOREL Ambler Waterproof Clog Marries Comfort and PerformanceWeatherproof Everyday Footwear — Hybrid shoe designs are blurring the line between technical outdoor gear and daily wardrobe staples, creating space for performance features in casual silhouettes.
Next-Gen Instant Camera Upgrades
FUJIFILM's instax mini 13™ is Compatible With Fun AccessoriesHybrid Analog-Digital Imaging — The blending of instant film tactile output with app-driven organization and sharing creates opportunities for new products that merge physical prints with cloud-native experiences.
Hotel-Led Admin Night Events
Omni Boston Hotel at the Seaport Launches a New Event at KestraSocial Productivity Gatherings — The emergence of social productivity gatherings like Admin Nights highlights a shift towards blending work with leisure in communal settings.
Slim Integrated Power Banks
Ugreen's P5 Is A 10,000mAh Power BankIntegrated-Cable Charging — Built-in cables reduce accessory clutter while creating room for durable, all-in-one portable power designs that simplify everyday device charging.
SPOOKY Fast-Food Menus
Jack in the Box's Debuts a Simpsons Treehouse of Horror MenuHorror-Themed Fast Food — Seasonal menu drops anchored in spooky flavors and limited-time formats create room for brands to turn holidays into high-visibility dining events.
Mini Lip Balm Trios
Summer Fridays' The Sweet Summer Minis Set is Available at SephoraMiniature Beauty Formats — Smaller, collectible product sets are redefining purchase frequency and giftability by turning essentials into impulse-friendly, shareable items.
Silicon-Backed Foldables
Honor Magic V6 Debuts With Silicon-Carbon Blade BatteryMotorsport-Grade Materials In Consumer Devices — Integration of racing-derived composites and coatings into smartphones creates opportunities for consumer products that combine high strength with reduced weight and premium durability.
Weather-Resistant Performance Jackets
Patagonia's Men’s Nano Puff® Jacket is Lightweight & DurableSustainable Performance Apparel — The use of 100% postconsumer recycled polyester in performance clothing presents opportunities for brands to capture environmentally conscious consumers seeking sustainable alternatives.
Collectible Fandom Bundles
The KPop Demon Hunters Funko Pop Bundle Features Five Iconic CharactersCrossover Collectible Culture — The merging of K-pop, anime, and collectible artistry is creating a new premium category that resonates deeply with fandom communities.Author Categories
Lay-Flat Wet-Dry Vacuums
Antioxidant Neck Creams
Artful Backgammon Sets
Temperature-Changing Pain Creams
LED Gua Sha Devices
Engravable Dangle Charms
Jewelry Advent Calendars
Timeless Cashmere Collections
Fragrant Body Care Ranges
Unisex Oud Fragrances
Hair Product Stocking Stuffers
90s-Inspired Boot Collections
Textured Fall Accessories
Luxury Alpine Fashion
Multifunctional Fall Fragrances
Lifestyle Subscription Advent Calendars
Motorcycle-Inspired Denim Collections
Premium Wellness-Themed Gift Sets
Holiday Gourmand Fragrances
Cocktail-Inspired Frozen Treats
Cooling Shampoo Products
Reimagined Iconic Puffer Jackets
Pocket-Sized Hair Products
Refillable Cleansing Balms
Canadian Cosmetic Bundles
Ceramide-Infused Toners
Cancer Awareness Art Installations
Lightweight Glow-Boosting Drops
Wellness-Themed Gift Sets
Relaxed Denim Collections
Cold-Proof Children's Outerwear
Parade Character Capsules
Brushable Blowout Hairsprays
Hybrid Lip Color Formulas
Multisensory Sauna Experiences
