The Si Chan 'Hug Me' Collection Will Grab You
Romina S. Cortellucci — July 31, 2012 — Fashion
References: showtime.arts.ac.uk & thisispaper
Stay warm with the Si Chan 'Hug Me' Collection. The UK-based menswear designer Si Chan filled his Fall/Winter 2012-2013 collection with an abundance of humor. Chan created a line of mens coats that embrace the wearer, metaphorically and literally, by using hands as a key point of the design.
Inspired by the notion that there is lost human contact and connection, Chan's designs provide a solution to the feeling of loneliness. Each colorful design features a surplus of interlocking gloves to recreate the feeling of being hugged, since everybody needs a little love.
According to his website, Chan believes that, "interaction and communication are the action to express love and depart from loneliness between human beings. 'Hands' are a very figurative object to express this abstract idea."
Inspired by the notion that there is lost human contact and connection, Chan's designs provide a solution to the feeling of loneliness. Each colorful design features a surplus of interlocking gloves to recreate the feeling of being hugged, since everybody needs a little love.
According to his website, Chan believes that, "interaction and communication are the action to express love and depart from loneliness between human beings. 'Hands' are a very figurative object to express this abstract idea."
Trend Themes
1. Interactive Fashion - Si Chan's 'Hug Me' Collection demonstrates the potential for fashion to incorporate interactive design and physical engagement.
2. Humorous Fashion - The use of humor in fashion, as demonstrated by Si Chan's collection, can be a disruptive innovation opportunity to create unique clothing designs that appeal to consumers.
3. Emotional Fashion - Si Chan's 'Hug Me' Collection highlights the potential for fashion to appeal to consumers' emotions, such as the need for human connection and touch.
Industry Implications
1. Fashion - Incorporating interactive and emotional design elements, like those showcased in Si Chan's 'Hug Me' Collection, can provide a disruptive innovation opportunity for the fashion industry.
2. Art - The use of humor and emotional design, as demonstrated by Si Chan, can provide a disruptive innovation opportunity for artists to create unique and engaging pieces.
3. Technology - Incorporating interactive design elements, like those used in Si Chan's 'Hug Me' Collection, can provide a disruptive innovation opportunity for technology companies to develop new wearable technologies.
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