Starbucks Introduces New Pistachio Cream Cold Brew on Winter Menu
Grace Mahas — January 3, 2023 — Lifestyle
References: stories.starbucks
Starbucks is excited to announce the arrival of its Winter Menu, featuring an exclusive new cold brew - the Pistachio Cream Cold Brew. This handcrafted cold brew is sweetened with vanilla syrup and topped with pistachio cream cold foam and salted brown buttery sprinkles. It will be available for a limited time, alongside the returning fan-favorite Pistachio Latte.
The Pistachio Latte, which has been a Winter Menu staple since 2021, combines Starbucks signature espresso and milk with the cozy flavor of sweet pistachio and is finished with a salted brown butter topping. It can be enjoyed hot or cold, as an iced latte or Frappuccino blended beverage.
In addition to these limited-time pistachio beverages, Starbucks is also introducing other exciting menu items and products for the Winter season. These include the returning Heart Sugar Cookie and Valentine's Day Cake Pop, as well as a new line of pastel and floral drinkware. Starbucks is also bringing back the Tributes Blend, originally launched in 2011 for the company's 40th anniversary, by popular demand.
Starbucks is offering delivery of these beverages, so you can enjoy them from the comfort of your own home. Just let them know if you're interested in trying the new and returning items.
Image Credit: Starbucks Canada
The Pistachio Latte, which has been a Winter Menu staple since 2021, combines Starbucks signature espresso and milk with the cozy flavor of sweet pistachio and is finished with a salted brown butter topping. It can be enjoyed hot or cold, as an iced latte or Frappuccino blended beverage.
In addition to these limited-time pistachio beverages, Starbucks is also introducing other exciting menu items and products for the Winter season. These include the returning Heart Sugar Cookie and Valentine's Day Cake Pop, as well as a new line of pastel and floral drinkware. Starbucks is also bringing back the Tributes Blend, originally launched in 2011 for the company's 40th anniversary, by popular demand.
Starbucks is offering delivery of these beverages, so you can enjoy them from the comfort of your own home. Just let them know if you're interested in trying the new and returning items.
Image Credit: Starbucks Canada
Trend Themes
1. Limited-time Beverages - Creating and marketing new beverages for a limited time only can generate buzz and excitement around seasonal products.
2. Floral Drinkware - Introducing drinkware with unique designs and themes can attract customers looking for unique merchandise, and seasonal collections can drive repeat business.
3. Delivery Services - Providing delivery services for hot and cold beverages allows customers to enjoy seasonal offerings from the comfort of their own homes, opening up new revenue streams and serving customers who can't make it to physical stores.
Industry Implications
1. Food and Beverage - The food and beverage industry constantly introduces new and innovative products to drive sales and meet consumer demand.
2. Merchandising - Merchandising businesses can sell unique drinkware designs to Starbucks' loyal customer base and offer additional revenue streams.
3. Logistics and Delivery - Logistics and delivery businesses can partner with Starbucks to provide delivery services for their products, while increasing brand recognition and customer loyalty in the process.
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