High Fashion Branding in the Form of Candy by Massimo Gammacurta
References: gammacurta
These logo lollipops from fashion photographer Massimo Gammacurta are awesome. Women do tend to 'eat up' designer labels, so this is a very appropriate interpretation indeed.
Personally I think these are almost better than the real thing--they have the uniqueness and creativity that many of these big brand shops so often lack.
Implications - Designer labels are often depicted in various artworks that either make a statement or are there just for fun. Whatever the purpose of creating these lollipops are, it does seem to imply the materialistic nature of individuals who "eat up" high-end fashion. If this is indeed the statement, it brilliantly executes the metaphor in a literal sense.
Personally I think these are almost better than the real thing--they have the uniqueness and creativity that many of these big brand shops so often lack.
Implications - Designer labels are often depicted in various artworks that either make a statement or are there just for fun. Whatever the purpose of creating these lollipops are, it does seem to imply the materialistic nature of individuals who "eat up" high-end fashion. If this is indeed the statement, it brilliantly executes the metaphor in a literal sense.
Trend Themes
1. High-end Branding - Opportunity for high-end fashion brands to explore creative and unique ways to display their logos.
2. Edible Art - Emerging trend of incorporating food and confectionery into artistic creations, appealing to consumers' desire for novelty and indulgence.
3. Metaphorical Marketing - Growing trend of using metaphors and visual symbolism in marketing campaigns to convey deeper meanings and connect with consumers on an emotional level.
Industry Implications
1. Fashion - Fashion industry can embrace logo lollipops as a new form of branding to enhance customer engagement and create buzz.
2. Art - Art industry can incorporate edible art as a medium of creative expression and explore the intersection of food and visual aesthetics.
3. Marketing - Marketing industry can adopt metaphorical marketing techniques to create impactful and memorable campaigns that resonate with target audiences.
4.6
Score
Popularity
Activity
Freshness
