Conair's Deep Waver Creates Long-Lasting and Dramatic Waves
Riley von Niessen — March 27, 2019 — Fashion
References: conaircanada
Conair has introduced the Deep Waver, an innovative hair styling tool that transforms locks using special contoured plates that are coated in titanium ceramic. With this coating, the hair is protected from some of the heat damage, and waves come out frizz-free and shiny.
To use the Deep Waver, consumers simply gather a portion of hair and position it between the two barrels. Then, they simply clamp the styler down and wait for a few seconds. When the hair is released, a dramatic wave is left, which can be repeated for a more luxurious look. As large portions of hair can be styled at once using the Deep Waver, it doesn't take consumers long to complete.
To use the Deep Waver, consumers simply gather a portion of hair and position it between the two barrels. Then, they simply clamp the styler down and wait for a few seconds. When the hair is released, a dramatic wave is left, which can be repeated for a more luxurious look. As large portions of hair can be styled at once using the Deep Waver, it doesn't take consumers long to complete.
Trend Themes
1. Efficient Hair Styling - Opportunity to develop new hair styling tools that are efficient and produce dramatic results.
2. Heat Damage Protection - Opportunity to create hair styling tools that protect hair from heat damage while still producing great results.
3. Contoured Hair Styling Plates - Opportunity to design hair styling tools with innovative plates that contour to different hairstyles and hair textures.
Industry Implications
1. Beauty and Personal Care - Opportunity for companies to innovate and create new hair styling tools, especially those that cater to consumers who prioritize hair health.
2. Technology - Opportunity for technology companies to create hair styling tools that are more efficient, produce better results, and use technology to protect hair from damage.
3. Fashion - Opportunity for fashion companies to partner with beauty and personal care brands to create hair styling tools that complement different fashion styles and trends.
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