ECCO's Crepetray Hybrid Collection Boasts Modern Designs for Men and Women
Riley von Niessen — September 29, 2018 — Fashion
References: ca.shop.ecco & ca.shop.ecco
ECCO has updated its selection with the new Crepetray Hybrid collection of fall boots for men and women.
The styles that make up the collection boast lightweight builds that are incredibly comfortable to wear, with flexible soles that are made to move with the wearer, and snug-fitting uppers that mold to the natural shape of the feet. The collection gets its name of the crepe rubber soles that complement the designs, which has been adjusted to suit different styles and colorways for a sleek aesthetic. Also incorporated is innovative GORE-TEX waterproof technology, which works to keep feet warm and dry no matter what the often unpredicatble fall weather brings.
Men's and women's ranges are available online at ECCO's site, as well as from its participating in-store retailers.
The styles that make up the collection boast lightweight builds that are incredibly comfortable to wear, with flexible soles that are made to move with the wearer, and snug-fitting uppers that mold to the natural shape of the feet. The collection gets its name of the crepe rubber soles that complement the designs, which has been adjusted to suit different styles and colorways for a sleek aesthetic. Also incorporated is innovative GORE-TEX waterproof technology, which works to keep feet warm and dry no matter what the often unpredicatble fall weather brings.
Men's and women's ranges are available online at ECCO's site, as well as from its participating in-store retailers.
Trend Themes
1. Lightweight Fall Boots - Opportunity for disruptive innovation: Develop lightweight fall boot designs that prioritize comfort and flexibility.
2. Snug-fitting Uppers - Opportunity for disruptive innovation: Create innovative materials and technologies for snug-fitting uppers that conform to the natural shape of the feet.
3. GORE-TEX Waterproof Technology - Opportunity for disruptive innovation: Integrate advanced waterproof technologies into fall boots to provide superior protection against unpredictable fall weather.
Industry Implications
1. Footwear Industry - Opportunity for disruptive innovation: Explore new materials, manufacturing techniques, and technologies to revolutionize the footwear industry with comfortable and technologically advanced fall boots.
2. Outdoor Apparel and Gear Industry - Opportunity for disruptive innovation: Collaborate with outdoor apparel and gear companies to develop versatile fall boots that combine style and functionality for outdoor enthusiasts.
3. Retail Industry - Opportunity for disruptive innovation: Partner with retailers and e-commerce platforms to create direct-to-consumer channels for selling innovative fall boots that meet the demands of modern consumers.
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