INVINCIBLE and New Balance Collaborated on the 574 Sneakers
References: sneakers-magazine & hypebeast
Taiwanese retail label INVINCIBLE worked in collaboration with footwear label New Balance on its classic 574 sneakers. The new partnership introduces the classic silhouette with a new eclectic fabrication framework. The model is a timeless piece and there are deep blue tones that adorn the uppers with an attention-grabbing hairy suede material on its toebox and bottom heel area of one shoe. The same textile is found accenting the label's signature "N" logo and on the top heel of the other shoe.
Additionally, there are touches of traditional suede fabrics as well, along with nylon. New Balance's iconic ENCAP midsoles and grooved rubber outer sole complete the entire elevated silhouette. The collaborative sneakers will be available at select retailers beginning July 21st.
Additionally, there are touches of traditional suede fabrics as well, along with nylon. New Balance's iconic ENCAP midsoles and grooved rubber outer sole complete the entire elevated silhouette. The collaborative sneakers will be available at select retailers beginning July 21st.
Trend Themes
1. Eclectic Fabrication Framework - The use of an eclectic fabrication framework in design can disrupt the traditional concepts in the fashion industry and create new, exciting designs.
2. Attention-grabbing Textiles - Using attention-grabbing textiles, such as hairy suede, can create disruptive innovation in the footwear industry, leading to new design possibilities.
3. Elevated Silhouette - Developing elevated silhouettes for classic sneaker models can disrupt the normal design conventions in the footwear industry, creating a new market for unique sneaker styles.
Industry Implications
1. Fashion Retail - By embracing an eclectic fabrication framework, fashion retail brands can innovate their product line and tap into a market of unique and exciting designs.
2. Footwear Production - The use of attention-grabbing textiles in footwear production can lead new design possibilities and product innovation, disrupting the traditional sneaker industry.
3. Sporting Goods - Creating a market for elevated silhouettes for classic sneaker models in the sporting goods industry can lead to disruptive innovation, creating new revenue streams and consumer bases.
2.7
Score
Popularity
Activity
Freshness
