Nike's ZoomX Vista Grind Sneakers Are Bold Through Color and Design
References: luisaviaroma & highsnobiety
Nike's latest sneaker design arrives earlier than expected online at luxury retail label Luisaviaroma -- the ZoomX Vista Grind sneakers are perfect for the summer season. The sneaker sits atop an ultra-chunky white midsole with a semi-transparent upper detailed along with a bold green and orange construction as well.
The heel features an orange heel guard and the branding Swoosh on the side is slightly subtle, informed through an outlined form across the neon design. Notably, the white midsoles feature some cut-out details that showcase the bold green popping through for additional and unique contrasting details. This element also gives more dimension to the sneaker's design, rounding out the sneakers is an embossed Swoosh on the midsole.
The heel features an orange heel guard and the branding Swoosh on the side is slightly subtle, informed through an outlined form across the neon design. Notably, the white midsoles feature some cut-out details that showcase the bold green popping through for additional and unique contrasting details. This element also gives more dimension to the sneaker's design, rounding out the sneakers is an embossed Swoosh on the midsole.
Trend Themes
1. Chunky Sneaker Trend - There is an opportunity for sneaker brands to design and manufacture exaggerated sole unit sneakers that cater to consumers looking for bold and unique footwear.
2. Colorful Sneaker Trend - Brands can capitalize on the popularity of vibrant and eye-catching sneakers by incorporating bold colors and designs that stand out in the market.
3. Transparent Upper Trend - Sneaker companies can explore the use of semi-transparent uppers in their designs, providing a visually intriguing element that adds a touch of modernity and style.
Industry Implications
1. Footwear Industry - The footwear industry can benefit from embracing exaggerated sole unit sneakers, colorful designs, and semi-transparent uppers to meet the demand for innovative and fashion-forward footwear.
2. Fashion Industry - The fashion industry can leverage the popularity of chunky sneakers and vibrant colors to create unique and trend-setting collections that appeal to fashion-conscious consumers.
3. Sports Industry - Sports brands can tap into the market of bold and eye-catching sneakers to offer athletes and enthusiasts stylish and performance-enhancing footwear options.
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