Ideas
Explore the world's #1 largest database of ideas and innovations, with 480,941 inspiring examples.
Trend Reports
Discover why 1,297 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 103,715 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,297 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 103,715 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,233 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 480,941 cutting edge ideas.

Fresh Luminous Fragrances

Clean the Sky - Positive Eco Trends & Breakthroughs

Yves Rocher’s Comme Une Évidence Perfume Collection Gets Revamped

— January 25, 2024 — Fashion
Yves Rocher, renowned for its botanical beauty products, proudly re-launches its iconic fragrance Comme Une Evidence with a fresh focus on sustainability. The new version, named L'Évidence, is a testament to modern, eco-conscious elegance. Available in a 50 mL bottle priced at $54.95, this perfume offers a fresh and luminous scent composed of 95% natural origin ingredients and alcohol derived entirely from plants. Created by Sonia Constant and Marion Costero, L'Évidence is designed to represent the free-spirited, determined woman, featuring a blend of Magnolia flower, upcycled Peach, and a base of Patchouli, creating a luminous neo-chypre fragrance.

The reimagined Comme Une Evidence collection includes several variations: Intense, with notes of Jasmine, Rose, and White woods; Mon Evidence, a gourmand chypre blending Tangerine, Rose, and Vanilla; and the timeless original, combining Bergamot, Rose, and Patchouli. Each fragrance is presented in a newly designed bottle that exemplifies modern elegance while reducing environmental impact through lighter glass, and less cardboard and plastic. This launch highlights Yves Rocher's commitment to sustainable practices and echoes the brand's philosophy of authentic, confident beauty without superfluous elements.

Image Credit: Yves Rocher
Trend Themes
1. Sustainable Fragrance - Yves Rocher's re-launch of the Comme Une Evidence perfume collection with a focus on sustainability presents an opportunity for the development of sustainable fragrances in the beauty industry.
2. Natural Origin Ingredients - The use of 95% natural origin ingredients in Yves Rocher's L'Évidence perfume collection showcases the growing trend of using natural ingredients in fragrance products.
3. Eco-conscious Packaging - Yves Rocher's new bottle design that reduces environmental impact through lighter glass and less cardboard and plastic reflects the increasing popularity of eco-conscious packaging in the fragrance industry.
Industry Implications
1. Beauty - The reimagined Comme Une Evidence perfume collection by Yves Rocher presents an opportunity for the beauty industry to focus on sustainability and natural ingredients in fragrances.
2. Perfume - Yves Rocher's revamped Comme Une Evidence perfume collection demonstrates the potential for eco-conscious packaging and innovative fragrance compositions in the perfume industry.
3. Environmental Sustainability - The launch of Yves Rocher's sustainable Comme Une Evidence perfume collection underscores the importance of environmental sustainability practices in the beauty and fragrance industry.
6.3
Score
Popularity
Activity
Freshness