Rockwell Group's Yotel Times Square Expansion Rocks
Meghan Young — March 5, 2010 — Art & Design
Although it was only a matter of time before capsule hotels expanded into America, I don't think I'll ever be able to stay at the Rockwell Group's Yotel Times Square. I'm not exactly claustrophobic, but I'm pretty sure that one night will trip me across that fine line.
Yet I can see the appeal and benefit of Rockwell group's Yotel Times Square. Not only can it be marketed as a unique experience, it will offer 669 rooms, accommodating quite a few tourists. Also, it's twice the size of Yotel's airport hotel.
Yet I can see the appeal and benefit of Rockwell group's Yotel Times Square. Not only can it be marketed as a unique experience, it will offer 669 rooms, accommodating quite a few tourists. Also, it's twice the size of Yotel's airport hotel.
Trend Themes
1. Capsule Hotels - Developing unique and compact accommodations for travelers seeking a different hotel experience.
2. Micro-stay Hotels - Creating short-term hotel options for travelers who only need a few hours of rest and relaxation.
3. Alternative Accommodations - Providing unconventional lodging options that cater to the changing preferences of modern travelers.
Industry Implications
1. Hospitality - Brands in the hospitality industry can explore the development of capsule hotels to attract adventurous tourists.
2. Travel - In the travel industry, there is an opportunity to create micro-stay hotels for travelers who need a temporary place to rest between flights or long layovers.
3. Real Estate - Real estate developers can consider investing in alternative accommodations to cater to the growing demand for unique lodging experiences.
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