The Yohji Yamamoto Phantom Line Draws on the Gothic Middle Ages
Corinne Guirgis — May 29, 2015 — Fashion
References: highsnobiety & hypebeast
Summer is about to get scary with the Yohji Yamamoto Phantom accessories collection for men. The line, which draws on iconic traits from gothic culture of mid-century Europe is a play on the popularity of vampire culture. Gone are the days that fangs, spikes and crosses were reserved for a certain breed of reckless devil worshiping youth.
The famed men's designer, who just last year covered Highsnobiety Magazine's Fall issue is known for his dark, eclectic twist on basic colors and fashions. Comprised of fangs, pendants, spike necklaces, crosses, and snake-shaped belt buckles, the collection's intricate details inspired by Parisian gothic architecture make the collection accessible to a wider audience of fashion risk takers.
The famed men's designer, who just last year covered Highsnobiety Magazine's Fall issue is known for his dark, eclectic twist on basic colors and fashions. Comprised of fangs, pendants, spike necklaces, crosses, and snake-shaped belt buckles, the collection's intricate details inspired by Parisian gothic architecture make the collection accessible to a wider audience of fashion risk takers.
Trend Themes
1. Gothic-inspired Accessories - Opportunity for designers to create unique accessories inspired by gothic architecture and culture.
2. Vampire Culture Fashion - Opportunity for designers to capitalize on the popularity of vampire culture through fashion, specifically accessories.
3. Dark Eclectic Twist on Basic Fashion - Opportunity for designers to experiment with adding a dark, eclectic twist to basic fashion staples like colors and accessories.
Industry Implications
1. Fashion - Fashion designers and accessory makers can design unique accessories inspired by gothic culture and architecture and capitalize on the popularity of vampire culture.
2. Jewelry - Jewelry makers can create distinct pieces inspired by Parisian gothic architecture and the mid-century Europe gothic culture.
3. Cosmetics - Cosmetics companies can create makeup and other products that complement the Yohji Yamamoto Phantom collection's dark and gothic-inspired style.
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