adidas Unveils Its New adidas Trae Young 2 in 'Almost Yellow'
Mickey Phoon — April 13, 2023 — Fashion
References: sneakernews
adidas has revealed its latest yellow knitted basketball sneakers of its adidas Trae Young 2 model in the 'Almost Yellow' colorway. This is the 11th colorway of this sneaker model based on NBA player Trae Young. The Atlanta Hawks point guard Trae Young is a two-time NBA All-Star whose team is currently seeded for the NBA's Play-In Tournament.
The sneakers contain SCK360 knit uppers in two tones of bright and darkened yellow colors. The sneakers have brightened yellow Adilette-inspired stripes over a dark yellow base. There are bright yellow patterns on the heel counter and jet-black accents across the mid-foot. The sneakers also have suede heel tabs with green pull tabs and a medial mudguard. The sneakers come with thick yellow soles with adidas Lightstrike midsoles. The sneakers are available for $140.
Image Credit: adidas
The sneakers contain SCK360 knit uppers in two tones of bright and darkened yellow colors. The sneakers have brightened yellow Adilette-inspired stripes over a dark yellow base. There are bright yellow patterns on the heel counter and jet-black accents across the mid-foot. The sneakers also have suede heel tabs with green pull tabs and a medial mudguard. The sneakers come with thick yellow soles with adidas Lightstrike midsoles. The sneakers are available for $140.
Image Credit: adidas
Trend Themes
1. Knitted Basketball Sneakers - Knitted uppers offer a more sustainable and customizable alternative to traditional basketball shoe materials.
2. Colorway Variations - Continued expansion of colorway options allows for greater personalization and expression in sneaker design.
3. Athlete-inspired Sneaker Models - Designs based on the preferences and personalities of individual athletes can appeal to fans and collectors alike.
Industry Implications
1. Athletic Footwear - The athletic footwear industry can improve sustainability and customization by incorporating knitted uppers in their designs.
2. Fashion Retail - Offering a wide range of customizable colorway options can attract customers looking to express their personal style through footwear.
3. Sports Marketing - Collaborating with individual athletes to develop personalized sneaker designs can create unique and highly sought-after products for fans and collectors.
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