The Year of the Dragon I-D Magazine Cover Series Has 12 Issues
Rebecca Byers — February 1, 2012 — Fashion
The year of the dragon I-D Magazine series is a collection of covers for its pre-spring 2012 edition which features 12 stunning portraits by renowned Chinese fashion photographer Chen Man. The 'Whatever the Weather' issue covers are the exciting finished product of Chen Man and MAC's Director of Makeup Artistry Terry Barber, who highlights particularly powerful beauty looks.
The colorful series features fashions from the likes of Louis Vuitton, Emporio Armani, Vivienne Westwood and Diane von Furstenberg. The shoot aims to celebrate "the diversity of beauty in China today." The year of the dragon is an extremely special year of the Chinese zodiac, and these stylish cover shoots kick off the year right. This issue of I-D Magazine will be go on sale at the beginning of February 2012.
The colorful series features fashions from the likes of Louis Vuitton, Emporio Armani, Vivienne Westwood and Diane von Furstenberg. The shoot aims to celebrate "the diversity of beauty in China today." The year of the dragon is an extremely special year of the Chinese zodiac, and these stylish cover shoots kick off the year right. This issue of I-D Magazine will be go on sale at the beginning of February 2012.
Trend Themes
1. Chinese Fashion Photographer Trend - Opportunity for fashion brands and magazines to collaborate with renowned Chinese fashion photographers to showcase the diversity of beauty.
2. Celebrating Chinese Culture Trend - Opportunity for brands to create products and content that celebrate the cultural significance of the Chinese zodiac and its special years.
3. Collaborative Fashion Shoot Trend - Opportunity for fashion brands and makeup artists to collaborate on creative shoots that highlight powerful beauty looks.
Industry Implications
1. Fashion Industry - Collaborations between fashion brands and Chinese fashion photographers can bring diversity and new perspectives to the industry.
2. Cosmetics Industry - Makeup artists can collaborate with fashion brands to create powerful beauty looks that cater to different cultures and celebrate diversity.
3. Publishing Industry - Magazines can feature cover shoots that celebrate cultural significance and collaborate with renowned photographers to attract a diverse audience.
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