Woot Trackers Hit Bargain Shoppers' Wallets Hard
Shelby Lee Walsh — May 14, 2009 — Business
References: woot & tech.blorge
Ever heard of a Woot Tracker? Or a Wootalyzer? How about the now-infamous Woot Off? If not, you are out of the impulse shopping loop. People worldwide are flocking to Woot.com, a website that caters to the sale-loving impulse buyer. The site features one item a day at a highly discounted price for a limited time and in limited quantities. The bargains are crazy, but so is the pressure to buy.
The servers often get overloaded with the amount of people on the site. This is where a Woot Tracker site comes in handy. Woot Tracker sites (or Wootalyzers) allow you to specify criteria towards what type of product you are looking for and notifies you if a product with that description is featured on Woot.com.
Woot Trackers make finding deals simple and brings impulsive shopping to your fingertips. Let the Woot-off begin!
The servers often get overloaded with the amount of people on the site. This is where a Woot Tracker site comes in handy. Woot Tracker sites (or Wootalyzers) allow you to specify criteria towards what type of product you are looking for and notifies you if a product with that description is featured on Woot.com.
Woot Trackers make finding deals simple and brings impulsive shopping to your fingertips. Let the Woot-off begin!
Trend Themes
1. Impulse Shopping - The rise of Woot.com and Woot Trackers highlights the trend of impulse shopping, with customers flocking to websites offering limited-time deals.
2. Limited Time Discounts - The success of Woot.com's daily discounted item model showcases the trend of offering highly discounted prices for a limited time, creating a sense of urgency for buyers.
3. Notify and Track - Woot Tracker sites and Wootalyzers demonstrate the trend of personalized notifications and tracking tools, enabling consumers to receive alerts for specific products of interest.
Industry Implications
1. E-commerce - The rise of Woot.com and Woot Trackers presents an opportunity for e-commerce platforms to explore limited-time sales and personalized tracking features to attract impulse buyers.
2. Retail - Retailers can leverage the trend of impulse shopping and limited-time discounts to create their own flash sales or daily deals promotions to drive customer engagement and sales.
3. Technology - The development of Woot Tracker sites and Wootalyzers opens up opportunities for technology companies to innovate and create more advanced personalized tracking tools for online shoppers.
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