These New Wonderful Pistachios No Shells Flavors are Arriving Soon
Michael Hemsworth — February 26, 2021 — Marketing
References: getcrackin & drugstorenews
These new Wonderful Pistachios No Shells flavors are being launched by the brand to offer consumers a health-focused way to enjoy some familiar snack food flavor. The new Sea Salt & Vinegar and BBQ flavors both draw inspiration from some of the most popular crunchy snack options out there, and contain six grams of protein per serving. The flavors join the existing range to offer a total of six options to choose from when in search of a tasty yet healthful way to fuel up.
Senior Vice President of Marketing for Wonderful Adam Cooper spoke on the new Wonderful Pistachios No Shells flavors saying, "If you crave the classic and beloved flavors of barbecue and salt and vinegar, but you want a healthier way to indulge, Wonderful Pistachios has you covered. BBQ and sea salt and vinegar join our lineup of No Shells — now featuring six flavors in total — that gives people even more choice when it comes to selecting a healthy and delicious summer snack.”
Senior Vice President of Marketing for Wonderful Adam Cooper spoke on the new Wonderful Pistachios No Shells flavors saying, "If you crave the classic and beloved flavors of barbecue and salt and vinegar, but you want a healthier way to indulge, Wonderful Pistachios has you covered. BBQ and sea salt and vinegar join our lineup of No Shells — now featuring six flavors in total — that gives people even more choice when it comes to selecting a healthy and delicious summer snack.”
Trend Themes
1. Health-focused Snacks - With health becoming more important, there is a growing opportunity for snack companies to innovate with healthier options that still offer delicious flavors.
2. Protein-rich Snacks - Consumers are actively looking for snacks that provide essential nutrients, such as protein, which presents an opportunity for companies to create more protein-rich snack options.
3. Innovative Nut Flavors - Food companies can differentiate themselves by creating innovative flavors for nuts, a snack staple, to offer more choices for consumers looking for healthy and tasty options.
Industry Implications
1. Snack Industry - Snack companies can respond to the growing demand for healthy snack options with innovative choices like protein-rich and health-focused snacks.
2. Nut Industry - As buyers seek more options for healthy, protein-rich snacks, manufacturers should produce more innovative nut varieties with new flavors.
3. Food Manufacturing Industry - The food manufacturing industry can capitalize on health-conscious consumers' demand for delicious snacks by creating exciting new flavors and concepts for consumers to enjoy on the go or at home.
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