The Women's Nike Lunar Control Features Lunarlon Technology
Rahul Kalvapalle — February 25, 2015 — Fashion
The women's Nike Lunar Control is a statement by Nike to give women golfers the same level of customization that their male counterparts have enjoyed with the original Nike Lunar Control line. This shoe is the first women's golf shoe available for customization through NIKEiD and is also the first women's shoe in the Lunarlon line.
The women's Nike Lunar Control shoe's outsole features seven spikes and additional traction elements to help athletes keep their feet on the ground. A carbon fiber midfoot shank allows for stable control through the golf swing. Meanwhile, Nike Flywire cables wrap the foot, providing adaptive lateral support and seamless weight transfer upon impact.
As the world of athletic shoes grows ever more specialized and niche, it's only fair that women golfers should have access to a top-notch shoe that provides great performance features while also giving them the ability to customize a design to showcase their personality.
The women's Nike Lunar Control shoe's outsole features seven spikes and additional traction elements to help athletes keep their feet on the ground. A carbon fiber midfoot shank allows for stable control through the golf swing. Meanwhile, Nike Flywire cables wrap the foot, providing adaptive lateral support and seamless weight transfer upon impact.
As the world of athletic shoes grows ever more specialized and niche, it's only fair that women golfers should have access to a top-notch shoe that provides great performance features while also giving them the ability to customize a design to showcase their personality.
Trend Themes
1. Customizable Women's Golf Shoes - The trend of gender-inclusive customization in sports footwear is expanding to women's golf shoes, offering a disruptive innovation opportunity for shoe manufacturers to create more personalized and tailored products for women athletes.
2. Lunarlon Technology Expansion - The trend of Lunarlon technology expansion into different sports accessories is providing a disruptive innovation opportunity for sports equipment manufacturers to create more technologically advanced gear for athletes.
3. Specialized Sports Gear for Women Athletes - The trend of creating specialized sports gear for women athletes is offering a disruptive innovation opportunity for sports apparel manufacturers to cater to the specific needs and preferences of women athletes.
Industry Implications
1. Sports Footwear - The sports footwear industry can leverage the trend of customizable women's golf shoes to create more gender-inclusive and personalized products for women athletes.
2. Sports Accessories - The sports accessories industry can capitalize on the trend of Lunarlon technology expansion to create more innovative and technologically advanced gear for athletes.
3. Sports Apparel - The sports apparel industry can embrace the trend of specialized sports gear for women athletes to cater to the specific needs, preferences, and styles of women athletes.
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