Reigning Champ Unveiled the Comfortable 'Women's Core' Line
Ellen Smith — November 22, 2017 — Fashion
References: reigningchamp & hypebae
The all-Canadian athletic wear brand Reigning Champ has released a collection exclusively for women called "Women Core." Combining form with function, this line was constructed from the brand's signature fabrics and handcrafted in Canada, offering an ethical alternative to other sportswear brands.
The line is comprised of six classic silhouettes which can be mix and matched, including drawstring hoodies, crew neck sweaters, soft t-shirts, and cozy sweatpants. The collection was created using a unique material which offers a "barely there" feel, while providing optimal comfort. The line was created with urban women in mind, serving as a flexible outfit which is fashionable enough to run errands in, and durable enough to wear to the gym.
The line is comprised of six classic silhouettes which can be mix and matched, including drawstring hoodies, crew neck sweaters, soft t-shirts, and cozy sweatpants. The collection was created using a unique material which offers a "barely there" feel, while providing optimal comfort. The line was created with urban women in mind, serving as a flexible outfit which is fashionable enough to run errands in, and durable enough to wear to the gym.
Trend Themes
1. Athleisure Clothing for Women - The trend of comfortable athletic wear for women is becoming more popular and there is an opportunity to create new and unique lines that combine form with function.
2. Sustainable Sportswear - The trend of ethical and responsibly-produced sportswear is growing and there is an opportunity to develop innovative materials and design techniques.
3. Mix and Match Collections - The trend of mix and match collections is becoming more popular for women's athletic wear and there is an opportunity to create unique combinations and flexible outfits.
Industry Implications
1. Athletic Wear Industry - The athletic wear industry can create comfortable, stylish and functional athleisure clothing for women with new materials and designs.
2. Sustainable Fashion Industry - The sustainable fashion industry can create more ethical and responsibly-produced sportswear collections for women, that combine durability with style.
3. Tech Innovation Industry - Tech innovations can optimize the functionality of athletic clothing and create even more comfortable and functional garments for women athletes.
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