The Wodtke Gryll-L is Features a Sophisticated Design
Meghan Young — January 28, 2010 — Art & Design
What better way to feel closer to our ancestors and nature than cooking slabs of meat over the Wodtke Gryll-L barbecue. I can just picture the men banging their fists on their chests as they tear into perfectly grilled meals.
Yet the Wodtke Gryll-L adds more than a touch of sophistication to what could turn out to be a barbaric ritual. Take a look at the gallery above and you’ll see what I mean.
Yet the Wodtke Gryll-L adds more than a touch of sophistication to what could turn out to be a barbaric ritual. Take a look at the gallery above and you’ll see what I mean.
Trend Themes
1. Sophisticated Outdoor Cooking - The trend towards outdoor cooking appliances with sleek, modern design offers opportunities for luxury brands and design-focused businesses to disrupt the traditional barbecue industry.
2. Back-to-nature Dining - As consumers seek to connect with nature and ancestral traditions, there is a disruptive opportunity to merge technology and outdoor cooking appliances to create unique dining experiences.
3. Heritage Barbecue - With the nostalgic appeal of cooking over an open flame, the heritage barbecue trend presents opportunities for artisanal food and beverage makers to capitalize on the romanticized past.
Industry Implications
1. Luxury Appliances - The trend towards sleek, modern, design-focused outdoor cooking appliances offers an opportunity for luxury appliance makers to capture a new market.
2. Hospitality - Hotels and restaurants can take advantage of the outdoor cooking trend to differentiate their offerings and provide unique eating experiences for travelers and diners alike.
3. Food and Beverage - As consumers seek out unique dining experiences, there is a burgeoning opportunity for artisanal food and beverage makers to leverage the heritage barbecue trend and provide new, romanticized products.
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