Redmi Unveils Note 12 Turbo in Harry Potter Edition
Mickey Phoon — April 3, 2023 — Tech
References: gizmochina
Redmi has revealed a new wizard-themed edition smartphone with its Redmi Note 12 Turbo in a Harry Potter collaborative release. The wide-sensation British media franchise of the Wizarding World of Harry Potter has been a cultural pillar all over the globe, which the story follows Harry Potter, a young orphan who discovers he is a wizard and attends the Hogwarts School of Witchcraft and Wizardry.
The collaboration will feature a customized smartphone, Marauder's map instructions, a customized theme smartphone wallpaper, and several custom accessories. The smartphone contains a unique artwork of the iconic Hogwarts logo in the center of the rear. The camera module is designed to look similar to Harry Potter's glasses with the lightning bolt scar graphic next to it. Another standout item in the collaboration is the sim card ejector tool with the iconic 9¾ train platform logo. The Harry Potter Edition Redmi Note 12 Turbo is available for $2399 in RMB.
Image Credit: Redmi
The collaboration will feature a customized smartphone, Marauder's map instructions, a customized theme smartphone wallpaper, and several custom accessories. The smartphone contains a unique artwork of the iconic Hogwarts logo in the center of the rear. The camera module is designed to look similar to Harry Potter's glasses with the lightning bolt scar graphic next to it. Another standout item in the collaboration is the sim card ejector tool with the iconic 9¾ train platform logo. The Harry Potter Edition Redmi Note 12 Turbo is available for $2399 in RMB.
Image Credit: Redmi
Trend Themes
1. Wizard-themed Collaborations - The trend of combining beloved fictional worlds with technology creates an opportunity for companies to tap into new markets and offer unique products.
2. Customized Smartphone Accessories - Creating custom accessories for smartphones, such as sim card ejector tools and wallpaper, offers a way for companies to differentiate themselves in a crowded market.
3. Iconic Brand Collaborations - Working with iconic brands, such as Harry Potter, allows companies to tap into the strong emotional connections that consumers have with these properties and generate buzz around their products.
Industry Implications
1. Technology - The collaboration between Redmi and Harry Potter illustrates the potential for technology companies to create unique and innovative products that appeal to a wide range of consumers.
2. Entertainment - The success of wizard-themed collaborations highlights the opportunities for entertainment companies to expand their brands through strategic partnerships and collaborations.
3. Retail - Retailers can take advantage of the popularity of customized and branded products to offer unique merchandise and differentiate themselves in the market.
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