'With Jack' by Anca Varsandan Takes Skellington Through the City
Marissa Brassfield — November 7, 2010 — Life-Stages
References: ancavarsandan & behance.net
'With Jack' by Anca Varsandan takes Jack Skellington -- the Pumpkin King from 'The Nightmare Before Christmas' -- throughout the city. He poses next to a Starbucks cup, plays hide-and-seek behind a tree and even lounges on a wire.
We've seen several shoots that take childhood toys and place them into urban settings, although 'With Jack' by Anca Varsandan is perhaps the most season-appropriate. See more shots from the series above.
Implications - My favorite photo of the bunch involves Jack Skellington hanging of a car mirror. Just think of how epic it would be to be driving down a highway only to turn your head and get a quick glimpse of what's probably the coolest Halloween character in existence.
We've seen several shoots that take childhood toys and place them into urban settings, although 'With Jack' by Anca Varsandan is perhaps the most season-appropriate. See more shots from the series above.
Implications - My favorite photo of the bunch involves Jack Skellington hanging of a car mirror. Just think of how epic it would be to be driving down a highway only to turn your head and get a quick glimpse of what's probably the coolest Halloween character in existence.
Trend Themes
1. Urban Toy Photography - Opportunity for photographers to create unique and season-appropriate shoots by placing childhood toys in urban settings.
2. Seasonal Character Promotion - Brands can leverage popular characters from holidays like Halloween to engage with customers through creative marketing campaigns.
3. Unexpected Brand Associations - Companies can introduce their products or services in unexpected contexts, like featuring a Halloween character with a Starbucks cup, for disruptive brand positioning.
Industry Implications
1. Photography - Photographers can explore new creative avenues in urban toy photography, attracting clients seeking unique and eye-catching visuals.
2. Marketing and Advertising - Brands can incorporate seasonal characters like Jack Skellington into their promotions to increase customer engagement and drive sales.
3. Product Placement - Companies can seek opportunities to associate their products or services with unexpected contexts, creating memorable brand experiences for consumers.
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