The Windows BlackBerry Concept Integrates a Vivid Touchscreen
Amelia Roblin — July 12, 2012 — Art & Design
References: behance.net & yankodesign
Staunch BlackBerry users might be uncomfortable with the idea of the Windows BlackBerry concept with its wide touchscreen interface; however, those consumers caught on the cusp of the iPhone and Android side versus that of RIM's devices might just be won over by Michal Bonikowski stimulating proposal.
Designed for Mindsailors, this fancy looking handset completely reworks the inside and outside of Research In Motion's selection of mobile phones. Keeping to similar dimensions, it scraps the tactile keyboard in favor of a full glossy display, incorporates three touch-sensitive buttons at the bottom and operates with Microsoft software. To be sure, the experience of using the Windows BlackBerry would be entirely different from the existing models. But there would of course be many benefits to appealing to a new consumer base as well.
Designed for Mindsailors, this fancy looking handset completely reworks the inside and outside of Research In Motion's selection of mobile phones. Keeping to similar dimensions, it scraps the tactile keyboard in favor of a full glossy display, incorporates three touch-sensitive buttons at the bottom and operates with Microsoft software. To be sure, the experience of using the Windows BlackBerry would be entirely different from the existing models. But there would of course be many benefits to appealing to a new consumer base as well.
Trend Themes
1. Wide Touchscreen Interfaces - The trend of wide touchscreen interfaces presents an opportunity for disruptive innovation in the mobile phone industry, as it can attract new consumer bases.
2. Revamped Mobile Phone Design - The trend of visually revamping mobile phones opens up the chance for disruptive innovation in the smartphone market, catering to consumers seeking sleek and modern devices.
3. Integration of Microsoft Software - The trend of integrating Microsoft software into mobile devices offers a disruptive innovation opportunity by providing users with a different experience and expanding the capabilities of smartphones.
Industry Implications
1. Mobile Phone Manufacturing - The mobile phone manufacturing industry can leverage the trend of wide touchscreen interfaces and revamped design to attract new customers and differentiate their products.
2. Smartphone Industry - The smartphone industry can seize the opportunity of integrating Microsoft software to offer unique features and enhance user experience, setting themselves apart from competitors.
3. Technology Software Development - The technology software development industry can capitalize on the trend of integrating Microsoft software by creating innovative applications and services tailored for smartphones.
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