The WILLER Automatic Watch is Inspired by Racing Wristwatches
Michael Hemsworth — October 11, 2018 — Fashion
References: kickstarter & geeky-gadgets
The WILLER automatic watch is a stylish timepiece that draws inspiration from classic racer wristwatches to offer discerning consumers a way to wear their automobile prowess on their arm.
The timepiece features a face that looks like an instrument you would find on the dashboard of a classic race car with a modern flair that speaks to the golden age of racing when drivers relied on their accessories for help with driving. The watch is finished off with a demure strap that accents the main unit perfectly, while also looking distinctly familiar to classic racing accessories.
The WILLER automatic watch speaks to consumer demand for retro-inspired fashion products and the desire to infuse a sense of old-fashioned adventure into their lifestyle.
The timepiece features a face that looks like an instrument you would find on the dashboard of a classic race car with a modern flair that speaks to the golden age of racing when drivers relied on their accessories for help with driving. The watch is finished off with a demure strap that accents the main unit perfectly, while also looking distinctly familiar to classic racing accessories.
The WILLER automatic watch speaks to consumer demand for retro-inspired fashion products and the desire to infuse a sense of old-fashioned adventure into their lifestyle.
Trend Themes
1. Retro-inspired Fashion - Opportunity to create timepieces and accessories that evoke nostalgia for past eras.
2. Automotive-inspired Design - Disruptive potential for incorporating elements of car aesthetics into various consumer products.
3. Adventure Lifestyle - Opportunity to cater to consumers seeking products that evoke a sense of old-fashioned adventure.
Industry Implications
1. Fashion and Accessories - Incorporating retro-inspired elements into fashion, watches, and accessories.
2. Automotive - Exploring the integration of car aesthetics and design into diverse consumer goods.
3. Outdoor and Adventure - Creating products that align with the desire for old-fashioned adventure and exploration.
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