The West Coast Customs/ Microsoft 'Microstang' is a Sweet Ride
Sarah Moore — March 25, 2012 — Autos
References: westcoastcustoms & gizmag
If you were to take the brains of a computer genius, mixed with the good looks and pure power of an all-star jock, you would get the West Coast Customs/ Microsoft 'Microstang.'
Modeled after a combination of the 1967 and 2012 Ford Mustang, the car really is a kick-ass collaboration of beauty and brains.
The two collaborators are each masters in their field, offering the best of both the tech and automobile worlds. The inside panel of the 'Microstang' is all touchscreen with an external PA system, cameras and all the smart phone applications one could shake a stick at built in.
A tablet on the passenger side uses Kinect cameras positioned outside of the car to live-stream video from the outside world while driving to serve as information or entertainment. Everything is completely intuitive and interactive and allows passengers to adjust multiple car functions such as lighting and the type of horn noise made by simply swiping the tablet.
The West Coast Customs/ Microsoft "Microstang" combines the sleek and powerful look of a Ford cult-classic and the tech-wizardry of a computer tech mecca to make a car that will really turn heads.
Modeled after a combination of the 1967 and 2012 Ford Mustang, the car really is a kick-ass collaboration of beauty and brains.
The two collaborators are each masters in their field, offering the best of both the tech and automobile worlds. The inside panel of the 'Microstang' is all touchscreen with an external PA system, cameras and all the smart phone applications one could shake a stick at built in.
A tablet on the passenger side uses Kinect cameras positioned outside of the car to live-stream video from the outside world while driving to serve as information or entertainment. Everything is completely intuitive and interactive and allows passengers to adjust multiple car functions such as lighting and the type of horn noise made by simply swiping the tablet.
The West Coast Customs/ Microsoft "Microstang" combines the sleek and powerful look of a Ford cult-classic and the tech-wizardry of a computer tech mecca to make a car that will really turn heads.
Trend Themes
1. Connected Car Technology - The integration of touchscreen panels, smart phone applications, and live-streaming features in the 'Microstang' presents an opportunity for disruptive innovation in the automotive industry.
2. Interactive User Experience - The intuitive and interactive features of the 'Microstang' offer potential for disruptive innovation in user interface design across various industries.
3. Collaborative Industry Partnerships - The collaboration between West Coast Customs and Microsoft in creating the 'Microstang' showcases the potential for disruptive innovation through cross-industry collaborations.
Industry Implications
1. Automotive Industry - The 'Microstang' demonstrates innovative opportunities for automakers to enhance car functionality, connectivity, and user experience through integrating technology and design.
2. Technology Industry - The incorporation of advanced technology features in the 'Microstang' highlights possibilities for disruptive innovation in the tech industry, particularly in the field of connected devices and in-car entertainment systems.
3. Design Industry - The sleek and powerful design of the 'Microstang' suggests potential for disruptive innovation in automotive design, inspiring new approaches to aesthetics and functionality.
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