Poncho's New Weather Forecast App Lets You Wake Up With Personalized Updates
Alyson Wyers — February 4, 2016 — Tech
References: itunes.apple & techcrunch
While some smart alarm clocks are outfitted to also show you the temperature outside, this weather forecast app is designed to give you a wake up call. The Poncho app 'Wake Up Weather' gives personal weather forecasts alongside cute animations and fun jokes to put you in a good mood first thing, regardless of conditions outdoors.
The weather forecast app also includes bad hair day, pollen and public transit alerts to better prepare you for the day ahead, whether that's giving yourself extra time to get to work or bringing some allergy medication along for the ride.
Previously an email and text-based service that offered weather updates "in a way that makes sense to the user," Poncho realized how many people were waking up to their services anyway and pivoted accordingly.
The weather forecast app also includes bad hair day, pollen and public transit alerts to better prepare you for the day ahead, whether that's giving yourself extra time to get to work or bringing some allergy medication along for the ride.
Previously an email and text-based service that offered weather updates "in a way that makes sense to the user," Poncho realized how many people were waking up to their services anyway and pivoted accordingly.
Trend Themes
1. Personalized Weather Forecast - Opportunity for disruptive innovation to create weather forecast apps that provide personalized updates and enhance the waking up experience.
2. Integration of Alerts and Notifications - Disruptive innovation potential lies in developing weather forecast apps that integrate alerts and notifications for bad hair days, pollen levels, and public transit information.
3. Mood-boosting Features - Opportunity for disruptive innovation in weather alarm apps that incorporate cute animations, fun jokes, and other mood-boosting features to start the day in a positive mood.
Industry Implications
1. Weather Forecast App - Disruptive innovation opportunity for existing weather forecast apps to enhance their features and deliver personalized wake up experiences.
2. Smart Alarm Clock - Opportunity for disruptive innovation in smart alarm clocks to integrate weather forecast features and provide personalized wake up experiences.
3. App Development - Disruptive innovation potential in the app development industry to create new weather alarm apps with unique features and functionalities.
3.5
Score
Popularity
Activity
Freshness
