Ritual Nail by Wearable Services Boasts Built-In Sensors
Meghan Young — May 28, 2014 — Fashion
References: cargocollective & psfk
Wearable Services has introduced a hi-tech manicure that takes the world of nail art to a futuristic level. Although part of their larger 'Useless Wearables' category in which the studio purposefully "designed wearables with the idea that they would be 'useless'," as written on its website, it does give the basic manicure more purpose.
Dubbed Ritual Nail, creators of Wearable Services, Kristina Ortega and Jenny Rodenhouse, propose to embed gel manicures with digital sensors that will provide bio feedback, behavior modification and programmable reminders. Wearable Services will essentially be a pop-up operation. The manicures themselves will not be created by traditional manicurists, but 'technology technicians.' The Ritual Nail look appears to still focus on style as well.
Dubbed Ritual Nail, creators of Wearable Services, Kristina Ortega and Jenny Rodenhouse, propose to embed gel manicures with digital sensors that will provide bio feedback, behavior modification and programmable reminders. Wearable Services will essentially be a pop-up operation. The manicures themselves will not be created by traditional manicurists, but 'technology technicians.' The Ritual Nail look appears to still focus on style as well.
Trend Themes
1. Hi-tech Gel Manicures - Disruptive innovation opportunity: Integrating digital sensors into gel manicures to provide bio feedback and behavior modification.
2. Useless Wearables - Disruptive innovation opportunity: Designing wearables with a purpose beyond their traditional use.
Industry Implications
1. Nail Art - Disruptive innovation opportunity: Incorporating technology into traditional nail art services.
2. Wearable Services - Disruptive innovation opportunity: Expanding the possibilities of wearable technology beyond fitness trackers and smartwatches.
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