The Wall-E Lunchbox is Pixar-Perfect
Michael Hines — November 24, 2010 — Art & Design
File the Wall-E Lunchbox under the "things that would be a mega hit if released" file. This lunchbox was designed by Vic Pramono and features the likeness of everyone's favorite lonely robot, Wall-E.
The Wall-E Lunchbox is surprisingly spacious with several compartments capable of holding multiple PB & J sandwiches and bags of chips.
Implications - If that isn't enough to entice you to buy the Wall-E Lunchbox, maybe the fact that purchasing the lunchbox makes you a part of film industry history. Wall-E grossed a staggering $521 million worldwide on a budget of $180 million. It was the ninth highest grossing film of 2008, and received a 96% fresh score from Rotten Tomatoes. The Wall-E Lunchbox is just another extension of Wall-E's improbable financial and critical success.
The Wall-E Lunchbox is surprisingly spacious with several compartments capable of holding multiple PB & J sandwiches and bags of chips.
Implications - If that isn't enough to entice you to buy the Wall-E Lunchbox, maybe the fact that purchasing the lunchbox makes you a part of film industry history. Wall-E grossed a staggering $521 million worldwide on a budget of $180 million. It was the ninth highest grossing film of 2008, and received a 96% fresh score from Rotten Tomatoes. The Wall-E Lunchbox is just another extension of Wall-E's improbable financial and critical success.
Trend Themes
1. Film-inspired Lunchboxes - Opportunities for developing lunchboxes featuring other popular movie characters and franchises, leading to merchandise sales and IP collaborations.
2. Functional Lunchbox Design - Innovations in lunchbox design and materials to create more compartments, insulation, and durability, leading to increased convenience and benefits for commuters and students alike.
3. Nostalgic Items as Collectibles - The reissuing of classic and beloved items from the past, such as old lunchboxes, leading to special edition and limited run merchandise sales.
Industry Implications
1. Entertainment - Developing and producing merchandise featuring beloved characters from major film and TV franchises, leading to higher awareness and interest in associated content.
2. Consumer Goods - Innovations in lunchbox design and materials to create more durable and functional products to meet the needs of busy consumers, leading to greater convenience and sales opportunities.
3. Collectibles - Reissuing classic and nostalgic items, such as iconic lunchboxes, for a new generation of consumers, leading to high demand for limited run and special edition merchandise.
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