The 'Vw+Bs' Bench 10 Mixes Old School Materials with Contemporary Styling
Michael Hines — August 20, 2010 — Art & Design
London design duo VW+BS has created a seating set made out of concrete and metal rods dubbed Bench 10. Bench 10 was created for the upcoming London Design Festival, which will showcase the countries best designers.
I love the mix of classic materials and contemporary styling that VW+BS has put into Bench 10. Everyone has sat on a concrete bench or a wire seat at least once in their lives, but VW+BS successfully mixes the two while giving it an updated and sophisticated look.
I love the mix of classic materials and contemporary styling that VW+BS has put into Bench 10. Everyone has sat on a concrete bench or a wire seat at least once in their lives, but VW+BS successfully mixes the two while giving it an updated and sophisticated look.
Trend Themes
1. Classic-contemporary Design - The trend of combining classic materials with contemporary styling opens up opportunities for innovative product designs.
2. Mixing Unconventional Materials - The trend of using unconventional materials like concrete and metal rods in furniture design presents disruptive innovation opportunities for the industry.
3. Designing for Specialized Events - Creating custom seating sets for specific events like the London Design Festival provides a niche market for designers and opportunities for unique product development.
Industry Implications
1. Furniture Manufacturing - Innovating the use of materials and design styles in furniture manufacturing can lead to disruptive products that stand out in the market.
2. Outdoor Seating - The use of concrete and metal rods in outdoor seating designs presents opportunities for the outdoor furniture industry to create durable and stylish products.
3. Event Design - Designing customized seating sets for events like festivals can be a lucrative niche for designers to explore and innovate in.
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