The Volkswagen Terrafine by Niklas Palm Looks More Shipshape Than Road-Ready
References: niklaspalm.se & thedesignblog.org
Swedish designer Niklas Palm has designed the Volkswagen Terrafine, a vehicle that closely resembles a boat--in its aesthetics, at least. The car possesses a flexible body that allows the driver to raise or lower it in rough terrain, much like a skateboard.
The Volkswagen Terrafine derives its power from an electric engine. See more images of this concept vehicle by Niklas Palm above. Would you drive this eco ride?
Implications - Modern customers desire items featuring some sort of entertainment value. Products that are whimsical but still functional are more appealing than those which are only practical. In order to attract more customers, a company could develop more of their designs with this in mind.
The Volkswagen Terrafine derives its power from an electric engine. See more images of this concept vehicle by Niklas Palm above. Would you drive this eco ride?
Implications - Modern customers desire items featuring some sort of entertainment value. Products that are whimsical but still functional are more appealing than those which are only practical. In order to attract more customers, a company could develop more of their designs with this in mind.
Trend Themes
1. Boat-shaped Cars - Creating car designs that resemble boats is a trend that provides an opportunity for companies to appeal to consumers who value unique and whimsical designs.
2. Flexible Car Bodies - Cars with flexible bodies that allow for adjustments on rough terrain present an opportunity for companies to innovate and create new solutions for off-road driving.
3. Electric Cars - As the popularity of eco-friendly solutions continues to grow, creating electric cars provides a trend that companies can capitalize on for a more sustainable future.
Industry Implications
1. Automotive - The automotive industry can take inspiration from the boat-shaped car trend and create unique, functional, and entertaining designs.
2. Off-road Driving - The trend towards car designs with flexible bodies creates opportunities for companies in the off-road driving industry to create new solutions for difficult terrain.
3. Renewable Energy - The trend towards electric cars presents the renewable energy industry with opportunities to provide more sustainable and eco-friendly solutions for transportation.
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