Vizzy and RendezViews to Open the Vizzy Pickleball Court
Grace Mahas — June 29, 2023 — Marketing
References: rendezviews
Vizzy Hard Seltzer is partnering with RendezViews in Toronto to create the Vizzy Pickleball Court, a custom-designed court where people can play pickleball all summer long. The court will be available for individual and group bookings, leagues, and drop-in play during community hours. The court will be open from June 29 to July 6, and formal sign-ups will begin in early July with court booking fees starting on July 15.
The sponsorship is part of Vizzy's support for the sport and its goal to bring people together for high-energy social activities. In addition to the court, RendezViews will air PPA tour games on Saturdays and Sundays and host celebrations for National Pickleball Day and a public tournament. People can book their spot at the Vizzy Pickleball courts through rendezviews.ca and stay updated on programming through @vizzyhardseltzerca and @rendezviewsto on Instagram.
Image Credit: Vizzy
The sponsorship is part of Vizzy's support for the sport and its goal to bring people together for high-energy social activities. In addition to the court, RendezViews will air PPA tour games on Saturdays and Sundays and host celebrations for National Pickleball Day and a public tournament. People can book their spot at the Vizzy Pickleball courts through rendezviews.ca and stay updated on programming through @vizzyhardseltzerca and @rendezviewsto on Instagram.
Image Credit: Vizzy
Trend Themes
1. Custom-designed Pickleball Courts - Opportunity for companies to partner with venues and create branded pickleball courts as a unique marketing strategy.
2. Social Experiences - Growing demand for social activities that bring people together, creating opportunities for brands to sponsor and support such events.
3. Community Sports Leagues - Increasing popularity of community sports leagues, providing businesses with opportunities to sponsor and engage with local communities.
Industry Implications
1. Beverage Industry - Beverage companies can sponsor and collaborate with venues to create branded experiences around sports and recreation.
2. Hospitality Industry - Hotels, resorts, and event spaces can offer custom-designed pickleball courts to attract customers and enhance guest experiences.
3. Sports and Recreation Industry - Companies in the sports and recreation industry can explore partnerships with brands to create unique and branded sports experiences for enthusiasts and communities.
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