The Vivienne Westwood Red Nose Day T-Shirts for Comic Relief
Renee Ramsarran — February 14, 2011 — Fashion
References: tkmaxx & sassybella
The quirky Vivienne Westwood Red Nose Day T-Shirts have been modeled by a host of celebrities this year. The iconic Brit brought comedy in honor of charity in her printed designs. The tees feature historical figures, like William Shakespeare and Marie Antoinette, donning the bright red bulb. Celebrity models include Sienna Miller and Helena Christensen for the print campaign shot by Bryan Adams. The reasonably priced Vivinne Westwood Red Nose Day T-Shirts will be available in TK Maxx stores and online starting this week.
Trend Themes
1. Printed Charity Apparel - Opportunity for designers to create unique and humorous apparel that supports charitable causes.
2. Historical Figure Merchandise - Potential to develop merchandise featuring famous historical figures in unique and playful ways.
3. Collaborations for a Cause - Opportunity for brands and charities to collaborate on special edition products that raise awareness and funds for important causes.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Using humor and unique designs to create apparel that supports charitable causes.
2. Retail - Disruptive innovation opportunity: Collaborating with brands and charities to create special edition merchandise that promotes social causes.
3. Marketing and Advertising - Disruptive innovation opportunity: Leveraging the popularity of historical figures to create engaging campaigns and merchandise that resonates with consumers.
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