Polyvore.com Social Shopping
Has winter weather got you down? Time to plan a getaway to somewhere warm! Often more difficult than selecting a destination is choosing the appropriate fashions to pack your suitcase with. Polyvore takes the hassle out of fashionable planning by letting you pack a virtual suitcase with the latest stylish must-haves on the market.
Fashions are grouped into different vacation types to make it easier to choose the look right for your escape, so whether you're planning an exuberant cruise on a Chartered Yacht (think bathing suit, sun hat, cover up, sunglasses and accessories) a chic city tour (skinny jeans, hot ankle boots, bangles and classy watches) or looking for the best New Years party outfit, the site has it all.
No time/money to escape this winter? Planning a wardrobe just for fun can be equally entertaining! Perusing the suitcases of fellow fashionistas is also great inspiration for every day fashion choices too, so you can brush up your style savvy even if you're staying home this holiday.
Fashions are grouped into different vacation types to make it easier to choose the look right for your escape, so whether you're planning an exuberant cruise on a Chartered Yacht (think bathing suit, sun hat, cover up, sunglasses and accessories) a chic city tour (skinny jeans, hot ankle boots, bangles and classy watches) or looking for the best New Years party outfit, the site has it all.
No time/money to escape this winter? Planning a wardrobe just for fun can be equally entertaining! Perusing the suitcases of fellow fashionistas is also great inspiration for every day fashion choices too, so you can brush up your style savvy even if you're staying home this holiday.
Trend Themes
1. Virtual Suitcase Packing - Using virtual platforms like Polyvore to pack virtual suitcases with the latest fashionable items for different occasions and destinations.
2. Grouped Fashion by Vacation Types - Categorizing fashion items into different vacation types to make it easier for users to choose the appropriate look for their getaway.
3. Inspiration From Fellow Fashionistas - Perusing the suitcases of other users on Polyvore for fashion inspiration and everyday fashion choices.
Industry Implications
1. Fashion E-commerce - Disruptive innovation opportunity: Creating virtual platforms that allow users to virtually try on and purchase fashion items for different occasions and destinations.
2. Online Fashion Community - Disruptive innovation opportunity: Building online communities where users can share and get inspired by each other's fashion choices, creating a more engaging and interactive fashion experience.
3. Virtual Styling Services - Disruptive innovation opportunity: Offering virtual styling services that help users choose the right fashion items for specific occasions and destinations, making the shopping experience more convenient and personalized.
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