The Ventus Active Hoodie is Warm and Functional
Michael Hemsworth — April 7, 2021 — Fashion
References: kickstarter & gearhungry
Hoodies are essential for everyday and/or active wear but are often associated with a bulky construction, so the Ventus Active Hoodie has been designed as a lightweight alternative that doesn't skimp when it comes to performance.
The hoodie is constructed using four types of fibers that sit inside the garment like springs and will provide enhanced loft and stretch to maximize comfort. These fibers will move with the wearer to keep them feeling flexible as they go, but will also loft out when not in motion to enhance warmth and coziness.
The Ventus Active Hoodie is positioned as warmer than a conventional base layer but isn't intended to function as a replacement for lightweight down jackets. The hoodie is finished with a DWR coating for enhanced water resistance.
The hoodie is constructed using four types of fibers that sit inside the garment like springs and will provide enhanced loft and stretch to maximize comfort. These fibers will move with the wearer to keep them feeling flexible as they go, but will also loft out when not in motion to enhance warmth and coziness.
The Ventus Active Hoodie is positioned as warmer than a conventional base layer but isn't intended to function as a replacement for lightweight down jackets. The hoodie is finished with a DWR coating for enhanced water resistance.
Trend Themes
1. Lightweight Hoodies - Create lightweight hoodies using innovative fiber technology to provide enhanced comfort and warmth.
2. Functional Active Wear - Design functional active wear that is versatile for everyday wear and provides enhanced performance during physical activity.
3. Water-resistant Apparel - Develop water-resistant apparel using innovative materials to enhance performance and functionality.
Industry Implications
1. Clothing - Incorporate innovative fiber technology into clothing designs for enhanced functionality and comfort.
2. Sports and Outdoor Recreation - Create active wear that can withstand extreme outdoor conditions, providing comfort and endurance.
3. Textiles - Develop water-resistant materials to enhance the performance of a wide range of textile products in various industries.
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