The Vans LXVI Collection Expands to Winter Footwear
Jonathon Brown — November 21, 2012 — Fashion
Three new shoes -- The Variable, The Secant and The Module -- have been released from the Vans LXVI Collection entitled the All-Weather Terrain Pack. Meant to give you the casual, light step Vans is known for, these three shoes stay true to the skate brand’s identity. However, while most Vans are typically a warm weather affair, these three items are designed with winter in mind.
The low-top is the most classic look of the three. Named The Variable, it’s shown here in a beautiful deep blue on the front with pale hunter green on the ankle and heel. The shoe is trimmed with the classic white bottom. The Secant is a clean, olive-colored, mid-top and serves as a middle ground between The Variable and The Module, which is a hiking boot.
In an effort to ensure the shoes will stand up to the snow, sleet and hail of winter, 3M’s Scotchguard protects all of the shoes featured in this Vans LXVI Collection.
The low-top is the most classic look of the three. Named The Variable, it’s shown here in a beautiful deep blue on the front with pale hunter green on the ankle and heel. The shoe is trimmed with the classic white bottom. The Secant is a clean, olive-colored, mid-top and serves as a middle ground between The Variable and The Module, which is a hiking boot.
In an effort to ensure the shoes will stand up to the snow, sleet and hail of winter, 3M’s Scotchguard protects all of the shoes featured in this Vans LXVI Collection.
Trend Themes
1. All-weather Footwear - Winterized versions of popular shoe styles are becoming increasingly popular.
2. Casual Winter Shoes - Shoe brands are designing footwear that combines comfort and style for the winter season.
3. Tech-enhanced Winter Sneakers - Sneaker brands are partnering with technology companies to add weatherproof and durable features to their shoes.
Industry Implications
1. Footwear Industry - Shoe companies need to innovate and expand their offerings to meet the demand for all-weather, stylish shoes.
2. Outdoor Industry - Shoe brands are expanding their offerings to cater to hikers, campers, and outdoor enthusiasts.
3. Technology Industry - Technology companies specializing in weatherproofing materials have an opportunity to partner with footwear brands to develop new products.
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