Valentine's Day Insurance Helps Singles Boost Their Spirits
Ariel Weber — February 4, 2013 — Unique
References: valentine-hoken & gizmodiva
For those single folk hoping to be appreciated on Valentines day, a Japanese website is offering Valentine's day insurance, which will send a package your way on February 14th.
The service is geared more towards a male clientele because in Japanese culture it is the women who have to spend the time and money picking out the perfect gift for their sweetheart. In an intriguing marketing scheme intended to monopolise on lonely hearts, policyholders will receive a package full of chocolates and a personal message from a beautiful woman named Reiko.
Getting yourself Valentine's day insurance will not only allow you to show off to your friends and colleagues how much of a lady killer you are but it will also help boost your spirits on a day when it is hard not to be reminded that you lack a significant other.
The service is geared more towards a male clientele because in Japanese culture it is the women who have to spend the time and money picking out the perfect gift for their sweetheart. In an intriguing marketing scheme intended to monopolise on lonely hearts, policyholders will receive a package full of chocolates and a personal message from a beautiful woman named Reiko.
Getting yourself Valentine's day insurance will not only allow you to show off to your friends and colleagues how much of a lady killer you are but it will also help boost your spirits on a day when it is hard not to be reminded that you lack a significant other.
Trend Themes
1. Valentine's Day Insurance - Opportunity to disrupt the traditional gifting industry by offering personalized packages for singles on Valentine's Day.
2. Lonely Hearts Marketing - Opportunity to create unique marketing campaigns and services targeted towards individuals celebrating Valentine's Day alone.
3. Digital Insurance Services - Opportunity to provide innovative insurance services online, catering to specific events and occasions like Valentine's Day.
Industry Implications
1. Insurance - Opportunity for insurance companies to expand their offerings by introducing specialized policies for Valentine's Day and other occasions.
2. E-commerce - Opportunity for online retailers to partner with insurance providers and offer personalized gift packages for singles on Valentine's Day.
3. Marketing and Advertising - Opportunity for marketing agencies to collaborate with insurance companies and develop targeted campaigns for singles on Valentine's Day.
3.1
Score
Popularity
Activity
Freshness
