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Minimalist Menswear Lookbooks

Clean the Sky - Positive Eco Trends & Breakthroughs

Uniqlo Fall 2011 Collection Shows That Simple Can Be Better

— June 23, 2011 — Marketing
Summer has finally officially started for everyone, but and brands are already debuting new looks for the next season. The Uniqlo Fall 2011 Collection shows off new wardrobes for those looking to prepare for the cold.

The Uniqlo Fall 2011 Collection depicts what the Japanese brand does best: simple, basic and non-pretentious. Sticking with that theme, there's a variety of plaid shirts, denim, coats and other outfits that ditch eccentric designs in this collection. The minimalist approach to these pieces allow consumers to easily create different ensembles.

The Uniqlo Fall 2011 Collection continues to show why the brand is becoming more popular outside of Japan. The stripped down casual designs demonstrate that less is truly more.
Trend Themes
1. Minimalist Fashion - The Uniqlo Fall 2011 Collection showcases the trend of minimalist fashion, emphasizing simplicity and non-pretentious designs.
2. Versatile Ensembles - The collection allows consumers to easily create different ensembles by offering a variety of pieces that can be mixed and matched.
3. Popularity of Uniqlo - The stripped-down casual designs of the collection contribute to the growing popularity of the Uniqlo brand outside of Japan.
Industry Implications
1. Fashion Retail - The minimalist fashion trend presents an opportunity for fashion retailers to cater to consumers seeking simple and non-pretentious designs.
2. Apparel Manufacturing - The emphasis on versatile ensembles creates an opportunity for apparel manufacturers to produce mix-and-match clothing items.
3. International Fashion Brands - The growing popularity of Uniqlo outside of Japan suggests a potential disruption in the international fashion brands market.
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