'Understanding Changes Everything' is a New Concept from Babbel
Ellen Smith — January 21, 2021 — Marketing
References: babbel & adsoftheworld
Language learning app Babbel has launched a global campaign dubbed 'Understanding Changes Everything' which highlights the power of knowledge and communication. Learning a new language can give new perspectives on life, and Babbel is aiming to recruit new minds with its inspiring ad spot.
The ad features a montage of people from different walks of life as they embark on the journey of learning a new language. Whether its for work, to integrate into a culture, or for self-fulfillment, learning a new language is a privilege and life-changing experience. The ad ultimately encourages small interactions, and small steps that work toward creating a brighter future. The brand's core message is "to inspire conversations that transform your world."
Image Credit: Babbel
The ad features a montage of people from different walks of life as they embark on the journey of learning a new language. Whether its for work, to integrate into a culture, or for self-fulfillment, learning a new language is a privilege and life-changing experience. The ad ultimately encourages small interactions, and small steps that work toward creating a brighter future. The brand's core message is "to inspire conversations that transform your world."
Image Credit: Babbel
Trend Themes
1. Language Learning Campaigns - The launch of Babbel's 'Understanding Changes Everything' campaign signifies a growing trend of language learning promotion.
2. Multicultural Integration - The increasing emphasis on learning a new language for cultural integration presents opportunity for industries that focus on diversity and inclusion.
3. Empowering Communication - The power of knowledge and communication highlighted in Babbel's ad suggests a trend towards technology promoting empowerment through language learning.
Industry Implications
1. Language Learning Apps - Babbel's language learning app and its new campaign demonstrate the potential for disruption and growth in the language learning app industry.
2. Digital Advertising - As language learning campaigns become more prevalent, the digital advertising industry will see increased demand for creating visually compelling ads to attract new users.
3. Diversity and Inclusion Consulting - The trend of language learning for cultural integration presents an opportunity for growth in the diversity and inclusion consulting industry as businesses seek to become more globally aware and inclusive.
1.6
Score
Popularity
Activity
Freshness
