Tylko Shelving is Made to Order Through a Multiplatform App
Joey Haar — November 20, 2017 — Art & Design
References: tylko
When purchasing furniture, consumers usually need to concede that most pieces simply won't fit within the space they have, but with Tylko shelving that no longer needs to become part of the calculus. Rather than spending half of one's shopping time measuring, Tylko shelving is configured through the use of an app, meaning that the shelving is guaranteed to fit in any space.
Tylko's multiplatform app uses augmented reality to analyzes consumers' spaces and show them how the shelving would fit into their rooms in a 1:1 scale. It effectively lets users test how the shelves would look in their homes, and it further acts as a measuring system to ensure that users get precisely the right sized unit. Since Tylko is a DTC company, it can deliver these personally measured shelves without costing more than competitors.
Tylko's multiplatform app uses augmented reality to analyzes consumers' spaces and show them how the shelving would fit into their rooms in a 1:1 scale. It effectively lets users test how the shelves would look in their homes, and it further acts as a measuring system to ensure that users get precisely the right sized unit. Since Tylko is a DTC company, it can deliver these personally measured shelves without costing more than competitors.
Trend Themes
1. Modular Furniture - The trend of modular furniture allows consumers to customize and configure their furniture to fit any space through the use of apps.
2. Augmented Reality Shopping - The trend of augmented reality shopping enables consumers to visualize products in their own spaces before making a purchase, providing a more immersive and personalized shopping experience.
3. Direct-to-consumer (DTC) Retail - The trend of DTC retail allows companies like Tylko to deliver personalized, made-to-order products without the added cost of traditional retail channels.
Industry Implications
1. Furniture Manufacturing - The furniture manufacturing industry can leverage modular app-configured furnishings to offer customizable options and meet the needs of consumers with limited space.
2. E-commerce - The e-commerce industry can benefit from integrating augmented reality technology into their platforms to enhance the online shopping experience and increase customer engagement.
3. Home Decor - The home decor industry can explore the DTC retail model to offer personalized and tailor-made furniture solutions to customers, providing a unique selling point in a competitive market.
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