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Coiled Branch Collars

Clean the Sky - Positive Eco Trends & Breakthroughs

Two Blue Stripes Creates Whimsical Wooden Wearables

— July 4, 2011 — Eco
This 'Two Blue Stripes' pieces are perfect for spirited summer ensembles or earthy fall frocks.

South Carolina-based Lauren is the mother nature of these beautiful branch creations. Lauren runs her Etsy shop, as well as handcrafting all of the jewelry within it. She is inspired by the abundance of beauty in nature and uses natural materials as her muse. These pieces in particular are wonderfully wooden, crafted out of coiled springs and bunched branch tips. Their earthy tones and delicate designs are ideal for both casual outings and formal events.

The Two Blue Stripes shop encourages eco-friendly fashionistas to literally branch out with their jewelry.

Implications - Eco-conscious consumers are eager to possess products that reflect their positive environmental values to their peers. They appreciate products that are manufactured using green practices and materials.
Trend Themes
1. Eco-friendly Fashion - Opportunity for creating sustainable jewelry using natural materials and green practices to cater to eco-conscious consumers.
2. Nature-inspired Jewelry - Potential for designing jewelry inspired by natural elements, like coiled branch collars, to appeal to customers seeking unique and earthy accessories.
3. Handcrafted Accessories - Demand for handmade jewelry pieces, such as those crafted by Lauren on her Etsy shop, offering business opportunities for artisans and creative entrepreneurs.
Industry Implications
1. Fashion Accessories - Disruptive innovation opportunity to produce eco-friendly fashion accessories, like coiled branch collars, to meet the growing demand for sustainable and unique jewelry.
2. E-commerce - Opportunity to create online platforms, like Etsy, that support the sale of handcrafted and nature-inspired jewelry, catering to the needs and preferences of niche markets.
3. Artisanal Crafts - Business prospects for artisans with skills in crafting unique and nature-inspired accessories, providing customers with handmade products that stand out in the market.
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