This Simple Chart Explains How to Choose the Best Twitter Hashtag
References: mediabistro & bitrebels
Incorporating Twitter as part of a social media campaign can help spread and strengthen a brand's online image, and a proper Twitter hashtag is essential to reaching a wide range of consumers.
This easy flowchart created by Oli Snoddy, Twitter UK’s Head of Planning, takes the guesswork out of choosing a proper hashtag and gives companies a few important things to think about when deciding how to appropriately tag each message sent out to the masses.
One of the suggestions for creating a strategic Twitter campaign is to incorporate a Twitter hashtag that people are already using. While it may seem minimal, the little # symbol designates what kind of categories each tweet will fall under, helping consumers find the messages according to their interests and searches.
This easy flowchart created by Oli Snoddy, Twitter UK’s Head of Planning, takes the guesswork out of choosing a proper hashtag and gives companies a few important things to think about when deciding how to appropriately tag each message sent out to the masses.
One of the suggestions for creating a strategic Twitter campaign is to incorporate a Twitter hashtag that people are already using. While it may seem minimal, the little # symbol designates what kind of categories each tweet will fall under, helping consumers find the messages according to their interests and searches.
Trend Themes
1. Twitter Hashtag Strategy - Using existing and relevant hashtags for a Twitter campaign can improve brand exposure and message clarity.
2. Simplifying Social Media Campaigns - Flowcharts and other visualization tools can help brands seamlessly implement social media campaigns.
3. Optimizing Audience Targeting - Effective hashtag use can lead to more targeted messaging and improved audience engagement.
Industry Implications
1. Social Media Marketing - Flowchart tools and other marketing strategies can help businesses optimize their social media presence.
2. Advertising and Public Relations - Using effective hashtag strategies can make social media advertising more efficient and targeted.
3. Market Research and Analysis - Analyzing hashtag use can provide valuable insights into consumer behavior and preferences.
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