TV Tuner In An SD card
Javier Correas — March 29, 2007 — Tech
References: akihabaranews
I think this is the smallest TV tuner I have ever seen, and maybe is the best solution and the biggest step forward to make watching TV on your mobile phone something real. For now this SD card will bring TV for computers (Windows Vista and XP), thanks to Telebit. The manufacturer (Elsa) is working on a version that works with Windows Mobile for this summer. Same as with Internet for mobile devices, the key is not in 3G but in free universal systems. For the Internet the answer has been WiFi on every smartphone, and for TV it will be these little TV tuners.
Trend Themes
1. Smallest TV Tuner - The trend of developing increasingly small TV tuners presents disruptive innovation opportunities for mobile phone manufacturers to enhance the entertainment experience on smartphones.
2. TV on Mobile Phones - The trend of enabling TV viewing on mobile phones creates opportunities for content providers to deliver their programming directly to consumers through compact TV tuners.
3. Free Universal Systems - The trend towards free universal systems, such as WiFi for internet access and tiny TV tuners for TV reception, disrupt the traditional subscription-based model and open up opportunities for innovative advertising and revenue models.
Industry Implications
1. Mobile Phone Manufacturing - Mobile phone manufacturers can leverage the trend of developing smaller TV tuners to differentiate their products and attract consumers who value the convenience of watching TV on their phones.
2. Content Providers - Content providers can benefit from the trend of TV on mobile phones by partnering with TV tuner manufacturers to expand their reach and deliver their programming directly to consumers on their personal devices.
3. Advertising and Revenue Models - The trend towards free universal systems like tiny TV tuners presents disruptive innovation opportunities for advertisers and marketers to explore new models of monetizing content such as sponsorship, targeted advertising, and data-driven insights.
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