Tummy Tub
Alex Covert — December 19, 2007 — Life-Stages
This unique baby bath was designed to make babies feel more comfortable by mimicking the environment inside a mother's womb.
I can see how the Tummy Tub would be easier on an adult's back, bu, it makes me feel claustrophobic and reminds me of baby Jessica (the child who fell into a well back in the 1980s).
I wonder if it's dishwasher-safe?
Implications - North American consumers view their children as investments and are willing to spend more disposable income on baby products than they do on personal items. Corporations looking to expand their product lines should consider expanding into the baby products industry as consumers are more willing to pay premium prices for those objects.
I can see how the Tummy Tub would be easier on an adult's back, bu, it makes me feel claustrophobic and reminds me of baby Jessica (the child who fell into a well back in the 1980s).
I wonder if it's dishwasher-safe?
Implications - North American consumers view their children as investments and are willing to spend more disposable income on baby products than they do on personal items. Corporations looking to expand their product lines should consider expanding into the baby products industry as consumers are more willing to pay premium prices for those objects.
Trend Themes
1. Womb-like Baby Bath - Designing baby products that mimic the environment inside a mother's womb offers disruptive innovation opportunities for the baby products industry.
2. Comfort-focused Baby Products - Creating baby products that prioritize comfort can disrupt the traditional baby care market and attract consumers willing to pay premium prices for these items.
3. Ergonomic Design for Baby Baths - Incorporating ergonomic design principles into baby bath products can offer disruptive innovation opportunities in the baby care industry.
Industry Implications
1. Baby Products - Expanding into the baby products industry allows corporations to tap into a market where consumers are willing to spend more on premium-priced items for their children.
2. Personal Care Products - Exploring the intersection of personal care products and baby care can lead to disruptive innovation in the market as consumers value the comfort and well-being of their babies.
3. Design and Manufacturing - Applying ergonomic design principles to create innovative baby bath products can disrupt the traditional manufacturing processes in the baby care industry.
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