The Trunki Hello Kitty Ride-On Is the Cats Meow for Kids
Malika Renee Butss — January 24, 2014 — Life-Stages
References: licensing.biz & gizmodiva
If your jet-setting toddler is in need of a new, stylish trunk for all her valuables and dollies, then the Trunki Hello Kitty Ride-On is the purr-fect solution.
In collaboration with luggage marquee Trunki, the Trunki Hello Kitty Ride-On is hand luggage accented with a pull and roll system. The cat carry-on features the head of the iconic kitten on the front side adorned with four white bows. The famous kitty's signature is also placed underneath the head. The trunk comes in a hot pink embellished with sparkles, making it the first Trunki suitcase to ever glitter. For added fun, this stylish suitcase comes equipped with its own passport which parents can register online for access to travel-friendly activities.
In collaboration with luggage marquee Trunki, the Trunki Hello Kitty Ride-On is hand luggage accented with a pull and roll system. The cat carry-on features the head of the iconic kitten on the front side adorned with four white bows. The famous kitty's signature is also placed underneath the head. The trunk comes in a hot pink embellished with sparkles, making it the first Trunki suitcase to ever glitter. For added fun, this stylish suitcase comes equipped with its own passport which parents can register online for access to travel-friendly activities.
Trend Themes
1. Ride-on Luggage - The trend of ride-on luggage creates new opportunities for luggage and travel industry to cater to the needs of young travelers and make their travel experience fun-filled.
2. Character-themed Luggage - The trend of character-themed luggage provides opportunities for licensing and collaboration between brands to create unique and appealing products.
3. Interactive Travel Products - The trend of interactive travel products offers innovative ways for brands to engage with customers, and create products that enhance the travel experience.
Industry Implications
1. Luggage - Luggage industry can tap into the ride-on luggage trend by creating durable and functional products that offer fun and excitement for young travelers.
2. Kids' Accessories - The trend of character-themed luggage offers opportunities for kids' accessory industry to collaborate with popular licenses and create products that cater to the fantasies and desires of young consumers.
3. Travel - Interactive travel products create opportunities for travel industry to cater to the evolving needs of modern travelers, and offer experiences that go beyond conventional tourism.
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