The Vagheggi Travel Kit Voyage Packaging is Minimal and Trip-Oriented
Michael Hemsworth — May 6, 2016 — Fashion
References: weagroup.it & thedieline
Drawing inspirations from travel kits that one would create to head out on a trip, the Vagheggi Travel Kit Voyage packaging is focused on being minimal and ready to hit the road.
With four beauty products packed within, the Vagheggi Travel Kit Voyage packaging offers users an eye and lip makeup remover, cleanser toner, skin cream as well as body cream. This allows the person to arrive at their destination refreshed rather than feeling disheveled.
The travel kits each feature different imagery that correlate to travel such as a pair of flip flops, a bicycle, a sail boat and a plane. Being that consumers often find themselves seeking a way to bring their favorite products with them on vacation without bringing the full-size version, these kits offer the perfect option for a weekend getaway.
With four beauty products packed within, the Vagheggi Travel Kit Voyage packaging offers users an eye and lip makeup remover, cleanser toner, skin cream as well as body cream. This allows the person to arrive at their destination refreshed rather than feeling disheveled.
The travel kits each feature different imagery that correlate to travel such as a pair of flip flops, a bicycle, a sail boat and a plane. Being that consumers often find themselves seeking a way to bring their favorite products with them on vacation without bringing the full-size version, these kits offer the perfect option for a weekend getaway.
Trend Themes
1. Minimal Cosmetic Travel Kits - Brands can disrupt the cosmetics market by offering compact and travel-oriented cosmetic kits.
2. Portable Beauty Products - Creating smaller and portable versions of popular beauty products can provide a disruptive innovation opportunity.
3. Travel-inspired Product Design - Incorporating travel elements in product design can attract travel enthusiasts and create a new product category.
Industry Implications
1. Cosmetics - Cosmetics companies can disrupt the market by creating products that cater to travelers and offer convenience and portability.
2. Travel - The travel industry can create branded travel kits for their customers as a value-added service to enhance their travel experience.
3. Packaging - Packaging companies can design compact and minimal packaging solutions that cater to the needs of travelers and promote sustainability.
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