The Trabant Vehicle Undergoes a Modern Update
Meghan Young — December 2, 2009 — Autos
References: trabant-nt.de & swipelife
If you’re looking to relive to not-so-good-old-days, the Trabant vehicle is just for you. Ok, that may seem a little harsh, but considering that this was the choice car of the Communist era, can you blame me?
Powered by an electric engine, this Mini-esque car hopes to revive the Trabant vehicle name. Although resembling the Mini, it really is just a modern update of the original design.
Visit SwipeLife.com for more information about the Trabant vehicle comeback.
Powered by an electric engine, this Mini-esque car hopes to revive the Trabant vehicle name. Although resembling the Mini, it really is just a modern update of the original design.
Visit SwipeLife.com for more information about the Trabant vehicle comeback.
Trend Themes
1. Electric Retro Cars - The trend of modernizing classic cars with electric engines presents an opportunity for disruptive innovation in the automotive industry.
2. Heritage Brand Revival - Bringing back a retro brand with modern updates can create new markets and appeal to nostalgic customers.
3. Sustainability in Nostalgia - The intersection of environmentally conscious technology and retro design creates a new niche market for sustainable nostalgic products.
Industry Implications
1. Automotive - The automotive industry can capitalize on the trend of electric retro cars by developing new technology and design features that appeal to younger generations.
2. Marketing - The revival of a heritage brand can provide new opportunities for marketing and branding agencies to create campaigns that appeal to nostalgic customers.
3. Fashion - The sustainability in nostalgia trend can inspire fashion brands to incorporate retro design into sustainable clothing and accessories, appealing to consumers who want to make eco-friendly and vintage fashion choices.
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