Toyota Prius gets a Cozy Covering for the Holidays
Elsa Blaine — December 28, 2010 — Autos
References: youtube & adweek.blogs
Like many others, the Toyota Prius got a knitted sweater for the Holidays. With lots of help from folks armed with knitting needles, the team gave this little Hybrid a handmade cozy covering to keep it warm in the cold winter weather.
Embellished with snowflakes and red striping, the pale blue Toyota Prius cozy is snug and stylish for the season. The entire Toyota Prius is covered, from the doors to the hood, with even the side mirrors wrapped in comfy knitting.
Embellished with snowflakes and red striping, the pale blue Toyota Prius cozy is snug and stylish for the season. The entire Toyota Prius is covered, from the doors to the hood, with even the side mirrors wrapped in comfy knitting.
Trend Themes
1. Customized Car Decor - Disruptive innovation opportunity: Explore the market for personalized and unique car accessories, such as customized car sweaters, to cater to consumers looking to express their individuality through their vehicles.
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3. Collaborative Crafting Projects - Disruptive innovation opportunity: Create platforms or events that bring together crafters and car owners to collaborate on unique and handmade car decorations, tapping into the trend of community-driven customization.
Industry Implications
1. Automotive - Disruptive innovation opportunity: Partner with car manufacturers to create exclusive lines of knitted car sweaters that match specific car models, offering customers a one-of-a-kind accessory.
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3. Sustainable Products - Disruptive innovation opportunity: Introduce sustainable materials and manufacturing processes into the production of car accessories, such as knitted car sweaters, to appeal to eco-conscious consumers.
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